Kia Motors has taken the next step in its vehicle electrification strategy with the unveiling of new plug-in hybrid variants of the Kia XCeed and Ceed Sportswagon.

Due to go on sale across Europe at the beginning of 2020, the two new low-emissions models represent the first time Kia has brought electrified powertrains to the compact family segment. The Kia XCeed and Ceed Sportswagon plug-in hybrids also mark the first models built by the brand in Europe.

The new powertrain combines an 8.9 kWh lithium-polymer battery pack, a 44.5 kW electric motor, and an efficient 1.6-litre ‘Kappa’ four-cylinder GDI (gasoline direct injection) engine. The powertrain is paired with a six-speed dual-clutch auto transmission (6DCT), allowing drivers to shift gear for themselves, ensuring a more enjoyable drive than other hybrid vehicles equipped with electronic continuously-variable transmissions (e-CVT).

Kia is targeting an all-electric range of around 60 kilometres for both vehicles, enabling drivers to complete the majority of daily drives and short commutes on electric power alone. However, CO2 emissions for the new plug-in hybrid variants are pending homologation and will be revealed prior to start-of-sales.

Both vehicles are equipped with Kia’s new Virtual Engine Sound System, an audible warning system which activates in electric-only mode at low speeds or when reversing. The system generates virtual sound levels of up to 59 dBA to safely notify pedestrians of the car’s presence.

Emilio Herrera, Chief Operating Officer at Kia Motors Europe, said: “These two models represent an important next stage for Kia as we introduce advanced, next-generation powertrains to our wider vehicle line-up. Sales of the new Ceed range have grown 40.1 per cent year-on-year in the first half of 2019, and new Plug-in Hybrid variants will further widen the appeal of the line-up.

“In the first half of 2019, electrified models accounted for around one in seven Kia cars sold in Europe, a trend which is only accelerating,” Herrera added. “While other brands talk about their future plans for electrification, Kia has already launched a whole range of electrified vehicles. Our line-up of mild-hybrid, hybrid, plug-in hybrid and electric cars now provide buyers with more choice and lower running costs across multiple segments.”