Audi aims to sell 800,000 electric and PHEVs in 2025

Audi has said it plans to sell around 800,000 electric cars and plug-in hybrids in the year 2025, with 20 electrified models on its product line.

Speaking at the automaker’s annual AGM, Audi highlighted plans to produce an electrified variant in each model series by 2025, so that every third customer has the option of buying an electrified model by the middle of the next decade. Most of them are to be fully electric, with a smaller proportion as plug-in hybrids.

By 2025, Audi will be putting €40 billion into strategic areas such as e-mobility, autonomous driving and digitisation. This also applies to the digitization of production.

The production version of the Audi e-tron prototype is the first result of the Roadmap E initiative, with which the premium brand will electrify its complete portfolio by 2025.

There will be more than 20 electrified models made in rapid succession until 2025. In 2019, the Audi e-tron Sportback will be the second fully electric car to be launched, followed by the Audi e-tron GT from Audi Sport in 2020. Audi will also offer an electric model in the premium compact segment in 2020.