Transport and 
travel in twenty-eighteen

Transport and 
travel in twenty-eighteen

Johan Herrlin, CEO of ITO World shares some thoughts and predictions on how he thinks
the world of transport and travel will evolve in the next twelve months

1. The bike sharing revolution will enter its next phase

Over the last twelve months we’ve seen a number of dockless bike sharing companies make a concerted move on the Europe market. Ofo, Mobike and oBike might not be household names yet, but they have bold ambitions and plenty of capital behind them.

So what will the next twelve months mean for the bike sharing revolution in Europe? As the months wear on, I think we’ll see bike sharing schemes begin to consolidate, based on scale requirements and funding. Theirs is a careful balancing act, as firms will need to keep both local authorities and customers as sweet as possible.

Availability and upkeep of bikes, as well as high quality real-time data showing accurate locations, will be deciders in the race to gain dominance in each market.

The novelty factor will begin to wear thin and customers will become increasingly discerning about the bikes they choose. The arrival of electric bikes is also expected, along with other shared services like mopeds and scooters.

Combined with the expansion of bike sharing schemes outside of towns and cities, this will likely add further complexity for local authorities, so expect to see more locked horns while legislation plays catch up with technology.

Also, look for possible new entrants into the bike sharing market, such as the existing ride hailing players.

2. We won’t be much further ahead with autonomous vehicles

While it’s likely we’ll see further updates in the development and rollout of autonomous vehicles this year, widespread adoption is still comfortably a few years away.

Continued trials of fully autonomous vehicles will expose a larger number of people to what life could look like once we move away from individual car ownership, but the vast majority of us will still be driving to work in 2018. There’s plenty of momentum in the movement, but I expect the next twelve months will start to reveal the true task at hand – changing the mindset around car ownership that is so deeply ingrained in our culture. In the meantime, much of the real autonomous vehicle usage will continue to be small buses, operating in controlled environments that are more predictable than the open road.

3. Car sharing schemes will open their data to help them scale more quickly

Expect to see the car sharing market, which has maintained slow but steady growth over the past few years – really start to accelerate. Firms like ZipCar and DriveNow have been flexing their marketing muscles for some time now and will be actively looking for opportunities to scale.

It’s likely car sharing schemes have been monitoring the success of bike sharing and public transportation operators that have opened their data, and will be joining suit in 2018. So don’t be surprised if you see the locations of available rental vehicles pop up soon on Google Maps.

4. We’ll start to see public and private partnerships as the MaaS market matures

Expect to see a lot more from Mobility as a Service (MaaS) this year. To work properly, it was always going to require public and private companies working closely together, and I anticipate we’ll see a number of new partnerships and agreements develop in the year ahead.

Private companies have taken the lead so far, but in 2018 we’ll see an increasing public sector and operator presence. This could have interesting implications for the single app, subscription-based MaaS model we are most used to hearing about. It wouldn’t be totally unexpected to see a number of alternative models in play before 2018 is out.

5. Authorities and operators will begin to understand that better data unlocks innovation

It seems like every December we talk about the importance of data in the twelve months ahead, but it really cannot be understated.

The information used routinely by most transit authorities is currently designed to manage the movement of vehicles alone. However, if they wish to participate in newer transportation innovations, authorities will need to move away from providing operational level data, to providing passenger level data.

6. The bus will get its own reboot

Buses play a vital part in keeping our towns and cities moving, but you wouldn’t exactly say they’ve kept up with the times. However, 2018 promises to be a big year for the humble bus. There are lots of players currently vying for the ‘pseudo-scheduled’ market, something that existing companies like Ford’s Chariot are already addressing.

Apps in this space require lots of data and smart analysis to figure out the gaps in existing services that they can fill. Earlier in 2017 we saw Citymapper start its own night bus service, plus a partnership with Gett. Expect to see more of the same in the twelve months ahead. The bus is getting a reboot.

www.itoworld.com

Share this

Making sense of the vast amount of data produced from telematics can often be daunting, resulting in opportunities being missed and actions not being taken. Our expert panelists share their advice on how to make sure valuable fleet information is not getting lost

Telematics generates vast amounts of data which needs to be digested and acted on if any benefits are to be realised. But how well are fleets using data? And do companies have a moral and legal obligation to act on reports of bad driving? We ask our telematics experts

Meet our new leasing experts, who in this first discussion, examine how new challenges such as Brexit, air quality and policy changes are affecting fleet managers

In the first of a new panel discussion, we ask our experts their views on how telematics have shaped and driven change within the fleet management profession, and why reluctance to use fleet technology still exists within some organisations

GreenFleet Expert Panel - Leasing

Can it pay to think differently about the way we travel? Our expert panelists examine how the new concept of ‘mobility’ is impacting the fleet sector

Expert Panel

Following the launch of the Department of Transport’s consultation into making charge points more accessible, GreenFleet’s expert panelists give their views on the key factors that will shape the electric vehicle market’s development in the near future.

GreenFleet Expert Panel - Leasing

How can leasing and contract hire firms help with the wider role of fleet management? And what role does the industry play in driving down emissions? We ask our new expert panel for their views.

Expert Panel - Telematics

Our telematics expert panelists share their thoughts on how technology has helped drive down road emissions, how telematics grows the appeal of electric vehicles, and how autonomous vehicles could benefit fleets in the future.

Expert Panel - Electric Fleets

GreenFleet taps into the minds of its expert panel to assess the place of electric vehicles in company car fleets and what the major barriers to adoption will be moving forward.

GreenFleet Expert Panel - Connectivity

Technology is changing the way we travel. GreenFleet quizzes its telematics expert panel on how connectivity is facilitating new mobility trends, aiding fleet management, and reducing CO2 emissions.

Kia Optima Sportswagon PHEV

The Optima Sportswagon PHEV is Kia’s fourth alternatively-fuelled car in the UK and its second plug-in. Richard Gooding sees how it balances economy, value and practicality

Richard Gooding discovers that with the arrival of the eighth-generation Ford Fiesta comes a raft of driving technologies, as well as an improved interior and enhanced efficiency

Iveco Daily Blue Power range

Although the alternatively-fuelled commercial vehicle market is in its infancy, Richard Gooding drives Iveco’s range of LCVs which offer a variety of cleaner powertrains

We are currently witnessing a surge in Cargo Cycle use, many new products coming to market.

About GreenFleet

Media Information
Cookie Compliance
Terms and Conditions
Registration
Privacy

Members of the Professional Publishers Association

Our Affiliates