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Green Motoring Journalist of the Year

Winner: Sir John Whitmore - Daily Telegraph
GreenFleet Green Motoring Journalist of the Year Award 2008 Winner - Sir John WhitmoreFormer motor racing champion, world renowned business coach, and leading sports psychologist Sir John Whitmore finds time to pen regular articles for the Daily Telegraph that investigate new technologies and promote safer and greener driving.

The 'racing Baronet', as he was often dubbed by national newspapers, started his motorsport career in rallying, but he soon turned to motor racing and Minis, winning the British Saloon Car Championship in 1961. Four years later, Sir John enjoyed an extraordinary string of racing successes in a Lotus-Cortina. Rated as the Number One Business Coach by the Independent newspaper, Sir John is one of the leading figures in the international coaching community with activities and operations globally. He has written five books on sports, leadership and coaching, of which 'Coaching for Performance' is the best known, having sold a quarter of a million copies in 17 languages.

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In addition to these many remarkable achievements, his radical and thought provoking motoring column for the Daily Telegraph wins him the 2008 Green Motoring Journalist of the Year Award.

"There is a conflict of interest between individual and collective transport. The motor industry strives to attract us onto the roads, and alternatives are limited. Road building is seen as investment, while improving rail is called subsidy. Why? Sustainability should be our guiding principle, not merely an option when cheap and easy." - Daily Telegraph, June 2006

"Porsche, petrolheads and others will strive to stick the automotive autumn leaves back on the trees, for their raison d'être, their very identity, is under threat. Smart people will adopt a different approach and go with the flow; the likes of Toyota, Lotus and Tata are already enjoying their ride on the wave of change."  - Daily Telegraph, February 2008

Commended: 
Dan Ilett, Greenbang.com
Johnny Smith, Fifth Gear
 

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